Herbert Hernandez is a Filipino artist and advertising executive who has made significant contributions to both industries. He co-founded GIGIL, an independent agency that has won multiple awards, including Philippines Independent Agency of the Year and APAC Effies Gold. Herbert has 20 years of experience in advertising, with his work being recognized at prestigious events like Cannes and the Clios. As a guitarist for the bands 6cyclemind and Moonstar88, Herbert has also made his mark in the music industry, writing the hit song “Migraine,” which has been streamed over 100 million times. His creativity and leadership have earned him recognition on Campaign’s “40 Under 40” and Adweek’s “Creative 100.” Herbert’s innovative approach to both advertising and music continues to inspire others, making him a standout figure in the creative world.
